Introduction
Product Vessel was created to be the bridge between digital experts, investors, and business owners - we know that it takes all three parties to create beautiful business that evolve and grow over time.
We started as Product Vessel, a full-scale digital marketing that combined the best digital talent around the globe, capable of expert design, development, SAAS creation, app creation, back-end management, animation, illustration, custom builds, SEO, advertising spend, video and film production, professional photography, virtual and augmented reality, and so much more. We partnered with businesses of all sizes to create a digital identity that would be shared with the world, ultimately ending in radical company growth.
As we journeyed with many businesses, we found that many struggled to find a budget for adequately marketing their companies online such that they could maximize short and long-term growth; businesses had the best chance to succeed quickly if they were not weighed down by typical agency costs and digital advertising spend costs.
This is where Product Vessel comes - we find investors who are looking to invest in highly scalable product and service companies that are backed by a powerful marketing and tech team. This may be you! We take the investment capital and diversify it amongst a number of product or service based companies, exclusively using every dollar only for the purposes of digitally marketing the company online. To be clear, we take ZERO margin on any dollar - again, we are only using the capital to promote product and service companies through the many ad channels available online, including ones you have heard of like Google and Facebook.
When a company receives investment for purposes of Ad Spend, we then take a share of revenue generated through all the platforms we build for the company, and that revenue share finds it way back into the investment fund, restocking the fund and paying dividends to investors.
You may be on the other side - you may be a business owner with the perfect product or service that simply needs some help! The diligence process for each company we partner and invest in is extensive, but if you qualify, you will be working with the best talent from around the world. You’ve taken a great step in finding something the world needs, but now it’s time to partner with us to make sure it actually finds it’s eager customer base!
Product Vessel is ultimately simple - choose to either 1) invest or 2) partner with our global agency. We look forward to becoming your partner!
The PV Process
Partner Testimonials
Allocable was a productivity analytics company that focused on partnering its business intelligence software with companies that used billable hours. Operating from a lean team of executives and developers, the goal from the start was to build the company to sell it to a big player in the billion-dollar SaaS space.
Because CEO Robert Wells wanted a turn-key digital marketing partner with extensive experience with SaaS marketing and fast-growing startups, he teamed up with Product Vessel to become an extension of his development and executive team.
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Full Scope of Services
Website development | Graphic design and branding | Content marketing | PPC | SEO | Email marketing | CRM integration | Strategic consulting
LiveWPB is a one-man real estate agent that works under a brokerage in West Palm Beach, FL. They specialize in downtown West Palm Beach condo sales and rentals and have to deal with fierce local competition as well as the presence of corporate giants like Zillow and Realtor.com. Product Vessel was brought in to help with a long-term SEO strategy for client leads.
Full Scope of Services
On-page SEO | Off-page SEO | Conversion rate optimization | SEO consulting
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40
40+ New Pages Created
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300%
Leads Boost
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1,500
Page One Keywords
THC Physicians is a multi-location medical marijuana certification clinic with offices throughout South and Central Florida. They help patients get recommendations for medical marijuana cards in the State of Florida. THC Physicians was owned by a serial entrepreneur, but he never had to rely exclusively on digital marketing to generate leads nor had he ever owned such a regulated company in terms of restrictions on advertising.
Full Scope of Services
Content marketing | SEO | PPC | Email marketing | CRM integration
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2,000%
Total Lead Increase
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300%
Organic Search Traffic Increase
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340%
Total Traffic Increase
Cheney Brothers, Inc (CBI) is the fastest growing broadline food distributor in the country with sales in excess of $2 billion. In addition to their food distribution services, CBI also runs several exclusive brands, each with their own web presence and unique set of marketing initiatives. In addition to providing food distribution services, many of these brands also provide B2C products via ecommerce sites.
Product Vessel was brought in to provide an opportunities analysis of one of these exclusive brands to evaluate digital opportunities to further capitalize on the ecommerce website.
Full Scope of Services
Competitive Analysis | Assessment of Potential Traffic Value for Top Rankings | On-page Optimization Opportunities | Potential Post-optimization Revenue Estimate | PPC Recommendations
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114,000
Total keywords opportune for rankings based on competitive analysis
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193,000
Identification of the equivalent cost of monthly traffic from all keywords Cheney could rank for
McKesson is a pharmaceutical company that also provides medical supplies, care management tools, and healthcare IT services. It has been around since the 1830s, where the bulk of its operations were focused on pharmaceuticals. In the mid-20th century, McKesson shifted much of its efforts to medical technology, and this is the segment we assisted with. Product Vessel was brought in initially to help with the sales copy for the Business Performance Services (BPS) division, which focused on revenue cycle management software and IT services for healthcare companies. More recently, this division was merged with Change Healthcare.
Full Scope of Services
Content marketing | Website navigation consulting | Landing page consulting | Content marketing consulting
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Total Lead Increase
15%
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Increase in PPC-generated Leads
34%
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Reduction in Lead to Meeting Time
25%
Fitness Mentors is a personal trainer education site that provides aspiring personal trainers and existing trainers educational materials that help them pass certification exams for major companies like NASM, ACE and more recently, their own suite of internal education products. As a small e-commerce-based business with competitors ranging from international corporations to hugely popular blogging sites, Fitness Mentors has stood out as a leading provider of the most comprehensive suite of educational materials on the market.
Fitness Mentors owner Eddie Lester knew he had a premium product before he teamed with Product Vessel, but knew he lacked the website and high-level SEO campaign he needed to compete and achieve his goals.
Full Scope of Services
Graphic Design | Web Development | On-page SEO | Off-page SEO | Conversion rate optimization | Ecommerce | Email Marketing | SEO consulting | PPC: Google Search, Display, Facebook/Instagram ads, retargeting
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16 x Avg. Monthly ROI
16
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100,000+Monthly Visits
100,000
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10,000+ PageOne Keywords
10,000
In February of 2017, PatchMD did $108,517 in online retail sales with no allotment of capital towards digital advertising spend. The next month, in March of 2017, PatchMD assigned Product Vessel $5,000 for purposes of digital advertising spend; PatchMD slowly increased that figure over each of the next nine months until it was spending on average $60,000 per month in digital advertising spend. In November of 2017, PatchMD did $486,920 in online retail sales, nearly 4.5x what it did in February just nine months earlier.
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In February of 2017, PatchMD did
$108,517
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In November of 2017, PatchMD did
$486,920
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PatchMd growth
4.5x
Topical Vitamin Patches For Healthy Life E-Commerce Company
Prior to working with our talent, this fitness equipment provider was doing about $50K USD per month ($600K annually) in equipment sales, mainly from B2C ‘one-off’ situations. After working with our team for one year with a core focus on Google and Bing Paid Advertising Search and Search Engine Optimization, GYMPROS broke the $2M annual net profit mark, bagging larger deals with better margins.
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Initial Sales
$50K
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Sales After Two Years
$2M+
Commercial Fitness Equipment E-Commerce Company
Descente came to us already having a beautiful website, but lacking many proper conversion elements and any real optimization for the various digital search engines. After several months of our team optimizing AdWords, Facebook, and SEO, these channels all exploded during their busy season, leading to a massive spike in online sales. To contrast, during their previous busy season (Oct. 2016 – March 2017), Descente had $250K USD in online sales; the following busy season with our team, Descente hit well above projections and netted $2.7M USD in online retail sales. This was over a 10x increase in overall sales and reached a Return on Ad Spend of 7.5x across Facebook and Google.
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Increase in Overall Sales
10x
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Return on Ad Spend
7.5x
Ski & Snow Apparel E-Commerce Website
While Men Essentials was experiencing steady growth online, each channel had room for significant improvement. All accounts were rebuilt with hyper segmentation and targeting, leading to a a much more succinct effort. After four months of working together, average click costs decreased by 57%, total sales increased by 250%, and average cost-per-acquisition cost decreased by 81%. Sales went from $57K USD per month to $142K USD per month, with significant expansion into the Canadian market.
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Over four months
Total Sales – 250%
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Over four months
CPAR – 81%
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Over four months
CCR – 57%
E-Commerce Website Selling Premium Shaving,
Beard Care, and Grooming Products for Men
Honeyfund received funding from Kevin O’leary (of Shark Tank) and had great branding, but did not rank well for their most sought after keywords. After working with our SEO over the course of six months, Honeyfund achieved top rankings on keywords like ‘honeymoon registry’ and ‘honeymoon fund’. This led to more than a 60% increase in organic traffic over the course of six months and an almost 50% increase in sales volume.
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Increase in Organic Traffic
60%
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Sales Volume Increase
50%
E-Commerce Wedding Registry Website
