Cheney Brothers, Inc (CBI) is the fastest growing broadline food distributor in the country with sales in excess of $2 billion. In addition to their food distribution services, CBI also runs several exclusive brands, each with their own web presence and unique set of marketing initiatives. In addition to providing food distribution services, many of these brands also provide B2C products via ecommerce sites.
Product Vessel was brought in to provide an opportunities analysis of one of these exclusive brands to evaluate digital opportunities to further capitalize on the ecommerce website.
Competitive Analysis | Assessment of Potential Traffic Value for Top Rankings | On-page Optimization Opportunities | Potential Post-optimization Revenue Estimate | PPC Recommendations